Codes and Conventions of Websites

Layout and Desgin

Usability- Easy to use site with clear areas for naviation around the website.
Grid System- Separate sections of a website to present information in small, easy to access segments.
Centre of Page- Used for main content with navigation tools on the left and/or across the top of the page and links to more infromation on the right.
Background and Font colour- Used to separate different types of information.
Images- Used to illustrate as much as possible to add visual interest.

Technical Codes Used

Certain technical codes are now a common place on websites. Most websites have moving images or audio content and something for the audience to do on the website for interest or interation. This content are provided depentent on what the website is like a music website would have downloadable music/ videos or downloadable content.

Content

Websites with factual infromation may look different compared to a site for entertainment. There are different titles on different sites as they would be focus on only one type of information.

Genre

Websites are based on existing genres (e.g. Broadsheets or Tabliod Newspapers) the web desgin uses recognisable codes and conventions to ensure that the audience recognise the genre.

Target Audience

Most audiences may find a certain layout and design appealing conpared to others. A key issue with websites is the way they attempt to encourage audience activity and interactivity to attract audiences in and persuade them to return or pass on information impaortant to the site.